A close up of the PIF logo on a dark blue background

Webinar: Tackling health misinformation and understanding health literacy

To mark Health Information Week, PIF hosted a webinar exploring how to tackle health misinformation and increase our understanding of health literacy in the UK.

Health Information Week is a national, multi-sector campaign. It promotes high-quality information for patients and the public. PIF is a partner in the week which runs 20-26 January 2025. We hosted a webinar exploring misinformation and health literacy.

 

Agenda

Sophie Randall, PIF

The impact of trusted information – Findings of a survey from PIF member organisations

Dr Emma McClaughlin, Nottingham University

A qualitative survey of the impact of patient support groups using corpus linguistics

Dr Rebecca West, Ipsos

Knowledge is Power – The digital channels people trust

Dr Stephanie Alice Baker, City University

‘Link in bio’ – Fake cancer cures, algorithmic misinformation and online harms on TikTok.

Dr Peter Smith, Self-Care Forum

Mind the Gap - Recognising and bridging the information gap between the public and professionals.

Q&A and panel discussion

Webinar: Tackling health misinformation and understanding health literacy
The value of trusted health information, Sophie Randall Director, PIF

The value of trusted health information

'I am not alone', A qualitative survey of the impact  of patient support groups using corpus linguistics. Dr Emma McClaughlin

A qualitative survey of the impact of patient support groups using corpus linguistics

Patient Information Forum and IPSOS logo at the top. Study results.

IPSOS study results

‘Link in bio’ – Fake cancer cures, algorithmic misinformation and online harms on TikTok. Tackling Health Misinformation. Dr Stephanie Alice Baker, City St. George's, University of London

‘Link in bio’ – Fake cancer cures, algorithmic misinformation and online harms on TikTok.

Mind the Gap! Public and professional attitudes to  self-care. The self-care forum logo

Public and professional attitudes to self-care