Is oncology care in the UK equitable? This is the question IPSOS set out to answer in a self-funded piece of research.
The work cites primary research findings, as well as calling upon secondary sources of data and the work of IPSOS’ patient advocacy partners: Tenovus Cancer Care and Strive for five.
This webinar is led by Helen Bennis, Senior Director, Ipsos. Helen has worked within the pharmaceutical industry for nearly 20 years. Her role requires her to work with clients to unpick and provide solutions to complex business challenges. She relies on her expertise in insights and behavioural science to do this. She is passionate about health equity, in particular gender equity. Previous work in the area "hysterical health" focussed on uncovered the cultural and societal biases that negatively impact women’s health and experience with the healthcare services in general.
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