Ipsos Webinar: The rise of the patient
Helen Bennis from Ipsos explores the rise of the patient decision maker – and whether the healthcare system is ready.
Against the backdrop of an uncertain geopolitical environment, health systems under increasing pressure, and decreasing trust in traditional communications and institutions – is this when we will see the rise of the patient decision maker? And is the healthcare system ready?
In this webinar, Helen Bennis, Senior Director: Insights, Healthcare, Gender Equity at Ipsos, explored the rise of the patient.
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