Our impact

The Patient Information Forum (PIF) is the independent membership body for people working in health information and support. We set standards for health information and campaign for health information access for all.

PIF promotes access to trusted health information for patients, carers, the public and healthcare professionals. We set standards via the PIF TICK certification scheme and advocate for a public right to inclusive and accessible health and support information. We urge NHS organisations to integrate health information on care pathways. Access to the right health information at the right time empowers people. It supports shared decision-making and self-management and improves health outcomes.