An innovative video engagement platform has been launched to empower PIF TICK-certified organisations to deliver trusted health information. One Vision Health says its AnswerPack® platform transforms frequently asked questions into dynamic, personalised videos. The aim is to enhance accessibility, boost engagement and ensure information is tailored to patient needs.
Samuel Beavan, founder of One Vision Health, said: "In today’s digital-first world, video has emerged as the most effective medium for conveying complex medical information.”
The AnswerPack® platform integrates with any website or portal. Organisations can clinically approve content or request peer review from the company’s network of medical specialists.
One Vision Health says the platform is uniquely positioned to assist PIF TICK-certified members in addressing diverse health concerns, including:
Dr. Puja Mehta, medical advisor at One Vision Health, said: "It can be difficult for people to know what health content is trustworthy and accurate, making them vulnerable to the effects of misinformation. AnswerPack® is a solution that provides health information to build trust and address patient needs."
Having trialled the platform before launch, Dr Syed Ahsan, Consultant Cardiologist and Founder of The London Heart Clinic, said: “Video format is really appreciated by patients because it is very accessible, it is very user friendly and can deliver a lot of information very quickly."
One Vision Health aims to address critical challenges faced by health organisations, including:
Find out more about the AnswerPack® platform on the One Vision Health's website here.